Fitness & Wellness
Websites that fill your classes.
Mobile-first, lightning-fast websites for personal trainers, yoga studios, and gyms. Booking integration, review management, and local SEO — so your next client finds you before they find your competitor.
Outcomes
What fitness sites need to fill schedules.
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100
Mobile PageSpeed
80% of fitness searches happen on mobile. Your site loads before a competitor's hero image does.
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Book now
Session booking built-in
Mindbody, Acuity, or native booking — one tap from any device to a confirmed session.
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4.9★
Google reviews from clients
Post-class review workflows. Fresh reviews every month, not a stale 4.2 from three years ago.
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Local #1
Rank for "[city] personal trainer"
High-intent fitness queries are local. We dominate GBP + Maps + organic for your area.
What's included
Fitness-specific, not a restaurant template with a dumbbell.
- LocalBusiness + FitnessCenter / SportsActivityLocation schema
- Class / service type pages (HIIT, yoga, pilates, strength, nutrition)
- Trainer / instructor bio pages with certification E-E-A-T
- Class schedule embed (Mindbody, Pike13, Vagaro)
- Online booking integration with session type selection
- Before/after transformation gallery (with consent)
- Google Business Profile optimization with fitness-specific attributes
- Membership + pricing page with FAQ schema
- Video embed support (YouTube class previews, testimonials)
- Review management: Google, Yelp, Facebook
- Lead magnet: free trial class or consultation landing page
- Location pages for multi-site gyms or PT with home-visit service areas
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Can you integrate with Mindbody or other booking software?
Yes. We embed the Mindbody widget or use their API for a fully native booking flow. Same for Acuity Scheduling, Vagaro, Pike13, and Calendly.
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What about social media — should my website matter if I have Instagram?
Instagram doesn't get indexed by Google, can't be cited by AI engines, and has zero SEO value. Your website is the permanent, owned property. Social media drives to it; the site converts. The two are not interchangeable.
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Do personal trainers need a website or just Google Business Profile?
Both. GBP gets you in Maps. Your site provides proof (testimonials, transformations, credentials), converts skeptical searchers, and lets you rank for city + service queries that GBP can't capture alone.
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I train clients at their homes. Do I need a storefront address?
No. For mobile or in-home trainers, we set up a service-area GBP (no visible address) and build service-area pages targeting each neighborhood or zip code you serve.
Ready to ship
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that don't convert.
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